oa Communicare : Journal for Communication Sciences in Southern Africa - Media and violence: putting audiences back into the picture

Volume 11, Issue 2
  • ISSN : 0259-0069



Based on extensive survey research work, this paper sets out to explore some comparative issues on the impact of the media on attitudes towards political violence in the Natal Midlands. Central to the discussion is an attempt to apply and develop contemporary theories of the role of space, community and domestic arrangements as a basis for exploring the differential influence/impact of media representations of political violence. While an empirical approach, on its own, has many limitations in explaining how media representations shape attitudes, this paper sets out to show that the media ""consumption"" of Whites and Indians poses a number of important questions.

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