1887

n Communicare : Journal for Communication Sciences in Southern Africa - Strategic management roles of the corporate communication function, B. Steyn (University Of Pretoria) : research forum

Volume 20, Issue 2
  • ISSN : 0259-0069
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Abstract

Chief executives (CEOs) and other senior managers do not seem to be satisfied with the performance of their corporate communication managers / senior practitioners. Perceptions are that practitioners fail to assume broad decision making roles in organisations.

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/content/comcare/20/2/EJC27580
2001-12-01
2017-04-26

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