n Communicare : Journal for Communication Sciences in Southern Africa - The strategic value of "chaos" in the South African context for the training of communication students : research article

Volume 20, Issue 2
  • ISSN : 0259-0069



The Higher Education Sector has been going through major processes of change over the last couple of years. These challenges do not occur in isolation from the socio-political changes that permeate larger society. Pressures on the University and thus the School of Communication Studies to transform, not only in terms of programme contents, but also in terms of institutional identity are mounting. Yet, the School of Communication Studies is inextricably part of the larger institution. The traditional core dimensions of what a University has been identified with are at stake. One way of analysing and conceptualising the situation is to look at the Chaos Theory and the inherent implications for the institution and as a result the teaching programmes. This article attempts to place and analyse the core qualities of the Chaos Theory within the context of the University as an institution that finds itself in turn in the context of a very unpredictable and transforming societal sphere. The aim is to become more relevant for the challenges of the situation and in turn enhance the quality and credibility of the programmes being offered.

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