oa De Rebus - Unspoken tricks of the trade - when does advertising become touting? : feature

Abstract

Touting has been taboo in our profession since the beginning. As law students, prospective attorneys were forewarned of the ultimate consequence of touting - being struck off the attorneys' roll.

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The Oxford Dictionary defines touting as 'solicit custom persistently; pester customers (touting for business)' or 'solicit the custom of a person or for a thing'.