oa De Rebus - The Consumer Protection Act : direct marketing : practice note
|Article Title||The Consumer Protection Act : direct marketing : practice note|
|© Publisher:||Law Society of South Africa|
|Author||Chantelle Gladwin and Adam Civin|
|Publication Date||Nov 2014|
Modern day advances in technology allow consumers to be contacted anytime day or night via e-mail, SMS and telephone calls. The Consumer Protection Act 68 of 2008 (CPA) seeks to regulate such communication by advertisers by empowering the consumer to restrict unwanted direct marketing.
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