n South African Journal of Economic and Management Sciences - Special issue : new frontiers in strategy : call for papers
|Article Title||Special issue : new frontiers in strategy : call for papers|
|© Publisher:||University of Pretoria|
|Journal||South African Journal of Economic and Management Sciences|
|Author||Johan Hough, Ernst Neuland, Marius Pretorius and Paul Sulcas|
|Publication Date||Dec 2007|
ISI Social Science
A central focus of strategic management research and practice has been the development of concepts, models and tools to guide effective market-based, competitive strategies. Today, however, strategists face mounting external pressures from increasingly mobile, influential, new media savvy and demanding stakeholders.
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