oa Graphix - Growing revenue with high quality digital print : installation
|Article Title||Growing revenue with high quality digital print : installation|
|© Publisher:||New Media Publishing|
|Publication Date||Sep 2013|
Turnprint's director in charge of production, Mike Chapman needed a solution to answer to 'ridiculous' lead times and constant requests for low volumes of only 20, 50 or 100 copies. Nashua provided the solution. Discussing the situation, Chapman explains, 'To respond, we had to make a decision where to invest - spending R6 million on new litho equipment, or even facing closure. From a personal point of view, it was a heavy weight on my shoulders knowing we needed to change - yet the costs were prohibitive.'
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