n South African Food Review - Servicing new markets in Africa : industry talk
|Article Title||Servicing new markets in Africa : industry talk|
|© Publisher:||New Media Publishing|
|Journal||South African Food Review|
|Publication Date||May 2016|
The centre constitutes a significant reinforcement for Frutarom's existing activity in Africa. It will enable the company to provide customers with advanced development, application services and the use of efficient production methods. Frutarom continues to implement its rapid and profitable growth strategy. This includes expanding and deepening its business in high growth emerging markets. The centre will provide customers with support and comprehensive solutions in the areas of sweet flavour and savoury taste solutions. Products such as natural colours and antioxidants for food protection and the extension of shelf life are key to the company's success. It also supplies speciality citrus products and natural speciality fine ingredients with proven health qualities.
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