1887

n South African Pharmaceutical and Cosmetic Review - Coschem news : association news

USD

 

Abstract

The Society of Cosmetic Chemists (Coschem) does not only provide technical insight in to the industry, but also highlights the ins and outs of marketing to consumers in a post-recession period. Desirée Gullan from Gullan&Gullan advertising agency recently spoke to members of the society about how to make their brands stand out in a time where marketing trends and consumer behaviour is changing.

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/content/im_sapcr/37/5/EJC41190
2010-01-01
2016-12-06
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