n South African Pharmaceutical and Cosmetic Review - Facebook Index tracks popular cosmetics brands : marketing column
|Article Title||Facebook Index tracks popular cosmetics brands : marketing column|
|© Publisher:||New Media Publishing|
|Journal||South African Pharmaceutical and Cosmetic Review|
|Publication Date||Jul 2010|
The use of social media as a marketing tool offers companies a cost-effective way to get their brands out there. Overlooking this trend is a sure-fire way for brand owners to find themselves dead in the water.
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