n South African Pharmaceutical and Cosmetic Review - Pantene appoints sportswomen as new brand ambassadors : hair care

Volume 39, Issue 2
  • ISSN : 0257-2028



Pantene has appointed 11 female athletes as its beauty ambassadors. The group will be featured in Pantene's first global marketing campaign to support the Olympic Games. The sponsorship is part of P&G's Worldwide Olympic Partner status with the London 2012 Olympic Games and marks the first time Pantene has featured athletes as beauty ambassadors.

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