n South African Pharmaceutical and Cosmetic Review - Gaining through investing in growing markets : fragrance
|Article Title||Gaining through investing in growing markets : fragrance|
|© Publisher:||New Media Publishing|
|Journal||South African Pharmaceutical and Cosmetic Review|
|Publication Date||Mar 2012|
As part of its expansion strategy, Symrise has announced it will be focusing on emerging markets and rapidly-growing market segments in 2012. In line with this, it recently finalised two acquisitions and a strategic partnership. The company purchased the Brazilian activities of fragrance manufacturer Belmay and will transfer these to its own site.
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