n IMIESA - A time for wisdom : editor's comment

Volume 33, Issue 8
  • ISSN : 0257-1978



Google can attribute its success to its simple, yet effective, usefulness. It serves its purpose well. Why? Because it is tailored to satisfy its customer's needs. No more, no less. A focus, so strategic, so well maintained, that it will ensure Google's sustainability as a cash-generating machine, which is its intent, so long as it is managed as well as it has been, up to now. The principles embodied in this lesson apply equally to everyone, and everything.

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