n Without Prejudice - A little ruling is a big deal : advertising

Volume 11, Issue 2
  • ISSN : 1681-178X



My two-year-old son has a book about a fish that I am forced to read again and again. There is a line in the book that goes, . It came to mind when I read the recent ASA Appeal decision in the matter of Cell C / van Zyl. The decision, which relates to an interim step, is a short one. But the impact has the potential to be huge.

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