n Without Prejudice - Make protecting your name a priority : intellectual property

Volume 13, Issue 10
  • ISSN : 1681-178X



In the words of famous fashion designer, But exactly, how different does one need to be? Our personal names (meaning, our full names, for example, John Smith) define us from the day that we are born so, logically, we believe that our names are our brand and that we are entitled to benefit from them commercially and otherwise.

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