n Journal of Contemporary Management - The interactive role of organisational strategy and culture
|Article Title||The interactive role of organisational strategy and culture|
|© Publisher:||Prof. Marthie Grobler|
|Journal||Journal of Contemporary Management|
|Publication Date||Jan 2004|
|Pages||82 - 98|
|Keyword(s)||Culture, Environment, Questionnaire and Technology|
The purpose of this paper is to highlight critical factors regarding the interactive role of organisational strategy and culture. It sets out to cover a wide range of important issues which play an interactive role in organisational strategy and culture. The paper furthermore emphasises acquiring insight into the interaction that takes place between the two concepts, and the formulation and implementation of strategy from a strategic management perspective.
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