n SA Mercantile Law Journal = SA Tydskrif vir Handelsreg - European broadcasting law and policy, Jackie Harrison and Lorna Woods : book reviews
|Article Title||European broadcasting law and policy, Jackie Harrison and Lorna Woods : book reviews|
|© Publisher:||Juta Law Publishing|
|Journal||SA Mercantile Law Journal = SA Tydskrif vir Handelsreg|
|Author||Damian Garside and Gideon Rossouw|
|Publication Date||Jan 2010|
|Pages||148 - 153|
|Keyword(s)||North West University|
Creating the framework for an adequate broadcasting system is full of significant challenges, and effective regulation is central to that process. The challenges of commercial pressure, technological innovation, popular culture and the forces that shape and direct it, and societal values in a conflicted society make the broadcasting environment complex. Media such as television and radio are central to political, social cultural and economic life and in this maelstrom it is difficult to create a discourse in which the ideals of public service broadcasting (PSB) can be effectively raised, let alone addressed. Locating public service broadcasting in the media spectrum, while enabling commercial development creates issues in every society, but when it is located in the troubled South African context, it becomes even more difficult.
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