n Tydskrif vir die Suid-Afrikaanse Reg - Law of Intellectual Property in South Africa, A. Van der Merwe (Ed.), H.B. Klopper, T. Pistorius, B.R. Rutherford, L. Tong and P. Van der Spuy : boekbespreking
|Article Title||Law of Intellectual Property in South Africa, A. Van der Merwe (Ed.), H.B. Klopper, T. Pistorius, B.R. Rutherford, L. Tong and P. Van der Spuy : boekbespreking|
|© Publisher:||Juta Law Publishing|
|Journal||Tydskrif vir die Suid-Afrikaanse Reg|
|Affiliations||1 University of Johannesburg|
|Publication Date||Jan 2012|
|Pages||372 - 376|
ISI Social Science
This book sets out the general principles relating to the major intellectual property disciplines. An evaluation thereof is perhaps best done against the background of at least five trends in the intellectual property world which can be discerned. First, intellectual property is seemingly beginning to enter the public psyche. Consider, for example, the number of highly publicized news events involving trade marks. Years ago there was the conflict regarding the McDonald's trade mark; then the Laugh It Off controversy; the use of Mr Mandela's name on gold coins; the ownership of the Springbok emblem; the dispute relating to the use of the word "Congress" in the COPE/ANC case; the arrest of the "Bavaria girls" at the World Cup; and, at the time of writing, the Frankie's/Woolworths conflict. Other examples are the confiscation of counterfeit television sets, thousands of pairs of running shoes, Spiderman candy, Blue Bulls rugby jerseys, Zambuk ointment, and even Viagra tablets, reported in the media regularly. Also, the "Apple" generation has become interested in the intellectual property implications of the use of technology, including legal aspects of the internet.
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