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- Management Dynamics : Journal of the Southern African Institute for Management Scientists
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- Volume 13, Issue 1, 2004
Management Dynamics : Journal of the Southern African Institute for Management Scientists - Volume 13, Issue 1, 2004
Volume 13, Issue 1, 2004
Source: Management Dynamics : Journal of the Southern African Institute for Management Scientists 13, pp 2 –15 (2004)More Less
The decision process related to business outsourcing is complex and impacts on various levels of the organisation. Being able to use a guide to help define these impacting areas, which reflect directly on management decisions, can prove very helpful. This literature study discusses the decision factors involved in Business Process Outsourcing decisions, within the confines of the New Economy and defines some propositions that could serve as the foundation for future empirical studies. The underlying decision theories that serve as the main motivators in the decision process are examined, and the decision drivers that result from this mindset are explored. These decision drivers influence the final decision factors used in evaluating the Business Process Outsourcing decision process. The result is the identification of ten main decision factors that are relevant in Business Process Outsourcing decision-making, which can be used to assist decision makers in the evaluation phase of the Business Process Outsourcing decision process.
Productivity and efficiency spillovers generated by the affiliation of multinational firms : the South African business sector as a case studyAuthor G. Van ZylSource: Management Dynamics : Journal of the Southern African Institute for Management Scientists 13, pp 16 –24 (2004)More Less
The objective of this study is to investigate the efficiency advantages and spillovers of foreign direct investment from multinational firms for the South African business sector.
The hypothesis that the ownership structure adopted by multinational firms may affect efficiency differently was tested. The analysis was based on a sample of 30 domestic and foreign firms operating in South Africa. The data set provided new information on the sectored composition of multinational ownership and its impact on productivity. A significant result is the positive and important effect on labour productivity as a direct result of the degree of foreign ownership of firms (fully- and majority-owned affiliates). It was also evident that foreign-owned firms appear to be less constrained by financial considerations believed to seriously influence investment decisions, which in turn affect production efficiency.
Other productivity-enhancing factors included the size of the firms, capital intensity, borrowing capacity and cashflow availability. Productivity spillovers benefiting local firms are differentiated by degree of foreign ownership, with minority holdings generating a stronger effect.
Source: Management Dynamics : Journal of the Southern African Institute for Management Scientists 13, pp 25 –33 (2004)More Less
Product packaging is more consumer-orientated today than ever before and plays an increasingly important role in businesses' marketing communication strategies. Consumer behaviour models give recognition to the influence of product packaging on consumers' decision-making. The objectives of this study are to (a) determine the importance of the various dimensions of cosmetic product packaging, (b) develop a cosmetic usage and lifestyle profile of Generation X and Y cosmetic users, and (c) assess differences between gender and population groups. A questionnaire was developed for the purposes of this study and administered to 493 respondents. The results indicate that the dimensions of cosmetic packaging are seen as a single entity. Gender differences occurred with regard to the colour, form and brand name dimensions of packaging as well as with regard to cosmetic usage. Population groups showed significant differences with regard to cosmetic usage profiles. The American Generation X and Y model is applicable to the higher income and better educated South African generation X and Y, independent of race. Implications resulting from these findings are offered for marketers and package designers in the cosmetic industry.
Source: Management Dynamics : Journal of the Southern African Institute for Management Scientists 13, pp 34 –42 (2004)More Less
Developing an internal and external customer orientation will facilitate the implementation of relationship marketing principles by businesses. Relationship marketing highlights the need for an external customer orientation, which in turn raises the need for customer oriented employees. Employees will, however, only be customer-oriented if an internal customer orientation is evident in the business.
Four constructs pertaining to the internal customer orientation of small- to medium-sized textile retailers in the North-West Province were identified. After assessing the internal consistency, effect sizes were determined for these constructs, analysing the practical significance of the opinion of employees as opposed to that of management on the underlying customer orientation constructs. Similarly, four constructs referring to the external customer orientation of the same businesses were identified. The four identified constructs underpinning an external customer orientation were also checked for internal consistency, and the practical significance of the opinion of customers as opposed to that of management on the underlying constructs was determined through effect sizes. It was found that the identified businesses lack both an internal and an external customer orientation.
Recommendations are made to improve internal customer orientation for the sake of an improved external customer orientation. An improved external customer orientation will facilitate implementation of relationship-marketing principles in these businesses.