n Management Today - Why is customer service the Cinderella of management?




Extracted from text ... Why is customer service the Cinderella of management? TThe business world has traditionally focused primarily on financial success. However, there is a growing trend amongst both business and non-business entities to look after not only financial success, but also the environmental and social dimensions of business activities and performance. This trend, found both globally and in South Africa, is significant because it marks a shift away from a profit only mentality. Today, more and more businesses are realising that they are citizens that have certain responsibilities to communities and to society as a whole - as well as to ..


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