n Management Today - Coaching delivers measurable outcomes

Volume 21, Issue 6
  • ISSN : 1027-4324



Extracted from text ... C Coaching delivers measurable outcomes Management Today July 2005 59 Mel Brooks is a senior lecturer and programme director at the Wits Business School. He lectures in management accounting and finance and runs finance for non-financial managers programmes. He also works in the area of project cost management and is an executive coach. Coaching is a highly effective way of implementing change - given one essential condition - that one is able to measure the impact of that coaching on the change. It is this ability to measure outcomes that will set coaching apart from the heap of touchyfeely ..

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