n Management Today - Adding quality to your brand




Extracted from text ... THE QUALITY EDGE August 2005 29 Adding quality to your brand There are few barriers left when trading globally nowadays, neither geography nor language make much difference - but certainly quality does. Companies big and small around the world know that to be competitive their products and services need to meet international standards. There is a growing trend for organisations to establish quality management systems that embrace not only quality, but the broader family of SHEQ - safety, health, the environment and quality. The pace for certification is even brisker in developing countries because they know very well that to ..


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