n Management Today - Competitive intelligence : the lifeblood of competitive strategy

Volume 21, Issue 8
  • ISSN : 1027-4324



Extracted from text ... H Competitive intelligence the lifeblood of competitive strategy 40 Management Today September 2005 "Executives in most companies function in an intelligence vacuum where strategy is based on 'gut feel' or 'instinct' underpinned by a dangerous array of unchallenged assumptions; where few mechanisms exist to co-ordinate and manage the delivery of accurate, relevant and timely intelligence about external threats including competitor capabilities, intent and plans." Douglas Bernhardt is an international competitive intelligence expert. He spoke at a recent alumni breakfast of the University of Pretoria's Graduate School of Management. Here he is seen in the company of Deon Herbst, managing ..

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