n Management Today - Rethinking innovation : pointers for South Africa

Volume 24, Issue 2
  • ISSN : 1027-4324



South Africa is a country with a tremendous amount of potential. Yet this potential needs to be exploited and the only way this can be done effectively, is by rethinking innovation because, as we have seen, innovation is the only certain way for the economy to grow.

Let us take innovation and see how South Africa can maximise it to suit its circumstances.

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