1887

n Management Today - Entrepreneurship, creativity and innovation : entrepreneurship

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Abstract

A firm that is willing to pursue opportunities, initiate actions rather than react to the actions of others and emphasise new and innovative products and services can be described as an entrepreneurial organisation. These firms practise entrepreneurial skills and approaches within the company in order to ensure continuous organisational innovation.

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/content/mantod/24/8/EJC70865
2008-09-01
2016-12-05
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