n Management Today - The sustainability champion
|Article Title||The sustainability champion|
|© Publisher:||Richard Havenga & Associates|
|Publication Date||Oct 2010|
|Pages||11 - 13|
So, how do we move past resistance to sustainability? The simplest albeit most radical way is simply to bulldoze through it. Walk the walk of sustainability and the talk will follow naturally. What this means, ultimately, is that instead of trying to make sustainability a part of corporate culture, it should become the defining feature of corporate culture.
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