n Management Today - Brand South Africa & Bluprints : the formula of a South African
|Article Title||Brand South Africa & Bluprints : the formula of a South African|
|© Publisher:||Richard Havenga & Associates|
|Publication Date||May 2012|
For the first time in the world a nation will define its own formula and will be able to measure its progress against the wishes of its citizens. Brand South Africa, the nation's marketing arm together with Bluprints has undertaken to discover the 'Formula for a South African' - a recipe for how we should, and should not behave.
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