n Management Today - Seven steps to innovation success
|Article Title||Seven steps to innovation success|
|© Publisher:||Richard Havenga & Associates|
|Publication Date||Sep 2012|
|Pages||38 - 42|
Organisations need systems in place that provide the proper measurement, motivation, incentives and rewards to foster innovation that is aligned with the innovation strategy. According to Tidd and Bessant (2009), innovation is different from many other business management concerns. Innovation can be viewed as the agent for change and is critical for growth in a competitive environment.
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