n Media Tenor International - now incorporating Media Tenor SA - The Wall Street Journal Europe wins the Media Tenor Award for diversity : more perspectives : media profile

Volume 2005, Issue 1
  • ISSN :



Extracted from text ... Q uality can be measured, and the Media Tenor Award for the business press clearly shows this. Readers tend to value a more diverse coverage. The Wall Street Journal, for example, has caught up in many areas between July 2003 until June 2004. Information in the media is based on several aspects. Aside from topicality and uniqueness, its relevance plays a primary role. It goes without saying that the information has to be factually correct, which should be guaranteed through scrupulous research and an institutionalized control process. Not all of these quality factors can be measured by looking at ..

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