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oa MFSA Journal of Marketing - The Leader Within : learning enough about yourself to lead others, Drea Zigarmi, Ken Blanchard, Michael O'Conner and Carl Edeburn : book review

 

Abstract

Extracted from text ... The Leader Within: learning enough about yourself to lead others By: Drea Zigarmi, Ken Blanchard, Michael O'Conner and Carl Edeburn Publisher: USA: Pearson ISBN: 0131470256 Price: R299, 95 The first step towards becoming an outstanding leader: know yourself. This book will help you understand yourself as a leader...so you can change, grow and become powerfully more effective. Authored by four world-renowned leadership experts, including the legendary Ken Blanchard, it draws on an extraordinary seven-year research study on how successful corporate executives exert influence. The authors begin by presenting self-change as your most urgent leadership challenge. Your values and ..

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/content/mfsa/11/2/EJC75629
2005-01-01
2016-12-05
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