oa Journal of Marketing - 'Brand Moi - making your mark to succeed'
|Article Title||'Brand Moi - making your mark to succeed'|
|© Publisher:||Future Publishing|
|Journal||Journal of Marketing|
|Publication Date||Feb 2007|
|Issue||Feb / Mar 2007|
Wow!! If personal branding has been on the edge - ready to hit the tipping point, it just did. Time magazine, in their annual end-of-year cover story for 2006, acknowledged the importance of the brand called YOU.
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