oa Journal of Marketing - Ten big newspaper trends in 2007
|Article Title||Ten big newspaper trends in 2007|
|© Publisher:||Future Publishing|
|Journal||Journal of Marketing|
|Publication Date||Apr 2007|
|Issue||Apr / May 2007|
Newspapers remain a vital medium for marketers in spite of the naysayers who've declared the print medium to be dead. So what should marketers look out for in 2007 and beyond on this particular print front?
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