oa Journal of Marketing - Brand agencies say : let us talk to your customers
|Article Title||Brand agencies say : let us talk to your customers|
|© Publisher:||Future Publishing|
|Journal||Journal of Marketing|
|Publication Date||Apr 2007|
|Issue||Apr / May 2007|
If you need more proof that marketing in South Africa is going through crisis of identity, the debut SA Brand Custodian Survey provides more harsh evidence.
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