"We have to remember that reputations are won or lost in a crisis," the CEO of American Express Ken Chenault told Fortune Magazine. The crisis Chenault was speaking about was 9/11 - American Express's headquarters are across the road from where the twin towers once stood.
Since the inception of the ABC in South Africa in 1947 a great deal of change has taken place not only in the communication industry but indeed within the ABC itself. Each of the 14 Boards under their respective Chairman / President have brought fresh yet evolutionary adaptations to this industry body. The current Board has without question faced the most challenging and simultaneously exciting period in memory.
We've all received presents or gifts at one point or other in our lives. These presumably came courtesy of loved ones, colleagues, friends and family in recognition of an event or something else significant in our lives.
I thought that there would have been a lot more shouting about the Women's titles circulation figures than there has been. Or maybe there has been, but the shouting is just not in the public arena. But then again I've spoken to a couple of journalists, and they've told me that the people they've spoken to don't seem to think that this is such a big issue. Surely not..
Here's a frightening statistic: of the 500 new magazine titles established between 2005 and 2006, 270 - more than half - are no longer printed. Clearly, there's no single factor that can be blamed for their demise; however, it's equally obvious that they may have had a stronger chance of survival were South Africa's distribution industry configured just a little differently.
As the South African car market booms, with new vehicle sales double that of five years ago and estimates of 1-million cars sold by 2010, the motoring magazine market by contrast faces shrinkage and loss of titles.
When there is a something as hot as our largest media house caught over-stating the circulation numbers, it seems an ideal time to bring the subject of ABC a little more into the open. Let me state our position to avoid any misunderstanding. We are a small publisher (actually minute in comparison with Media 24), and the whole concept of the Audit Bureau of Circulation is good in theory. For us - it is a waste of time and money. And I know many, many small publishers feel the same, and here's why.