1887

oa Journal of Marketing - Helping keep pets healthy

Volume 2008, Issue 02
  • ISSN : 1811-9565

 

Abstract

Bob Martin has been a household name in petcare for over 50 years in South Africa, and the brand is the market leader in the pet health category in the retail environment. The story behind the well-known condition tablets and complementary petcare products goes back to 1892 in England.

Loading full text...

Full text loading...

Loading

Article metrics loading...

/content/mfsa1/2008/02/EJC74815
2008-02-01
2017-01-21

This is a required field
Please enter a valid email address
Approval was a Success
Invalid data
An Error Occurred
Approval was partially successful, following selected items could not be processed due to error