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oa Journal of Marketing - SA's first Ad-Mating Agency

 

Abstract

A new service, the first of its kind in South Africa, has been recently launched by the Independent Agency Search and Selection (IAS) company, in association with the AAR Group (UK), to provide a totally confidential service to marketers when reviewing their advertising agency requirements.

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/content/mfsa1/2008/02/EJC74817
2008-02-01
2016-12-03
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