oa Journal of Marketing - A meeting of minds : JOM breakfast debate
|Article Title||A meeting of minds : JOM breakfast debate|
|© Publisher:||Future Publishing|
|Journal||Journal of Marketing|
|Author||Roxzanne Van Eyk|
|Publication Date||Aug 2008|
|Pages||6 - 7|
|Issue||Aug / Sep 2008|
The Journal of Marketing breakfast, held 9 July at the Michelangelo Hotel in Sandton, was host to some of the best marketing brains in the country. The issue? The marketing profession has been under pressure for the past few years with a paucity of skills, so well-known hierophants needed to step forward and share their skills and experiences. And share they did, facilitated by Journal of Marketing editor, Jeremy Maggs.
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