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oa Journal of Marketing - Whither online publishing? : online

 

Abstract

We speak to an industry leader about a burning industry issue: do newspapers and magazines need online extensions and what is the relationship between them? Matthew Buckland, general manager of Mail & Guardian Online, answers questions by Gareth Richards

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/content/mfsa1/2008/sup-1/EJC74460
2008-06-01
2016-12-05
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