oa Journal of Marketing - Look at international opportunities in a time of global economic recession : strong voices
|Article Title||Look at international opportunities in a time of global economic recession : strong voices|
|© Publisher:||Future Publishing|
|Journal||Journal of Marketing|
|Publication Date||Jan 2009|
I'm not saying go hell for leather here - but when you have a successful media platform in the local market and you've weighed up the pros and cons, consider exporting it to foreign shores. If there was ever an opportunity to do it, it's now!
Article metrics loading...