oa Journal of Marketing - Thank heavens for the recession, we can get back to normal again! : 5 strong voices
|Article Title||Thank heavens for the recession, we can get back to normal again! : 5 strong voices|
|© Publisher:||Future Publishing|
|Journal||Journal of Marketing|
|Publication Date||Jun 2009|
|Issue||Jun / Jul 2009|
All this recession stuff is seriously getting to me. Anyone able to use Microsoft Word is writing about surviving the recession and coining phrases left right and centre; longevity is the new luxury, recession proof your brand ... you get the picture!
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