oa Journal of Marketing - MA(SA) - representative - more critical mass needed
|Article Title||MA(SA) - representative - more critical mass needed|
|© Publisher:||Future Publishing|
|Journal||Journal of Marketing|
|Publication Date||Aug 2009|
|Pages||20 - 21|
|Issue||Aug / Sep 2009|
The 2009 annual general meeting of the Marketing Association of South Africa MA(SA), gave clear indication that the association is a well structured one when it comes to governance, which the marketing industry is typically not.
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