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oa Journal of Marketing - Marketing master class
Five top SA marketers speak out

 

Abstract

We know it's tough out there. So how are marketers surviving? What are their secrets and how has their fundamental approach changed. approached five leading SA brands and their stewards, sat down and put some tough thought provoking questions to them. Here's the skinny.

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/content/mfsa1/2009/08/EJC74582
2009-08-01
2016-12-03
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