oa Journal of Marketing - Save the tree.... : Sappi
|Article Title||Save the tree.... : Sappi|
|© Publisher:||Future Publishing|
|Journal||Journal of Marketing|
|Publication Date||Jun 2010|
|Issue||Jun / Jul 2010|
While people are spot on with their concern about the ruthless cutting down of trees, they should know that by using the 'right' kind of paper, they're actually contributing to responsible tree farming, forest conservation and the mitigation of climate change.
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