1887

oa Journal of Marketing - Global product success... be viral, vocal and viscal : CMO

Volume 2010, Issue 08
  • ISSN : 1811-9565

 

Abstract

What has been the most successful, annoying, intrusive and beloved new product to hit the market in recent times?

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/content/mfsa1/2010/08/EJC74592
2010-08-01
2017-08-19

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