oa Journal of Marketing - Did they kick the ball your way?
|Article Title||Did they kick the ball your way?|
|© Publisher:||Future Publishing|
|Journal||Journal of Marketing|
|Publication Date||Aug 2010|
|Pages||18 - 19|
|Issue||Aug / Sep 2010|
Was it only Sepp Blatter, politicians and tender-benders who heard cash tills ringing, or did others also get to sample some World Cup prosperity? We investigated the world of magazines..
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