oa Journal of Marketing - John Brown : custom publishing... the fastest growing medium! : 5 strong voices
|Article Title||John Brown : custom publishing... the fastest growing medium! : 5 strong voices|
|© Publisher:||Future Publishing|
|Journal||Journal of Marketing|
|Publication Date||Oct 2010|
|Issue||Oct / Nov 2010|
Never has there been a more energising time for custom publishing. As other media sectors experience major slowdowns, the custom publishing industry is flourishing. It is, in fact, the fastest growing medium after the Internet.
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