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oa Journal of Marketing - DMA launches online dedupe system for marketers

 

Abstract

The Direct Marketing Association has launched an online dedupe process which allows marketers to run their databases through and remove the details of anyone who has registered on the DMA's national 'Do Not Contact' (DNC) database.

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/content/mfsa1/2011/08/EJC74618
2011-08-01
2016-12-03
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