oa Missionalia : Southern African Journal of Mission Studies - The media representation of women and HIV/AIDS. How it affects preventative messages
|Article Title||The media representation of women and HIV/AIDS. How it affects preventative messages|
|© Publisher:||Southern African Missiological Society (SAMS)|
|Journal||Missionalia : Southern African Journal of Mission Studies|
|Affiliations||1 Department of Community, University of South Africa (Unisa)|
|Publication Date||Aug 2001|
|Pages||304 - 320|
|Keyword(s)||Apartheid policies, Behavioural change, Educating people, Preventative messages, Reproductive choice, Safe sex, Social norms and Stereotyped women|
The media's message about AIDS is skewed. AIDS is portrayed as a disease of ""sinners"" such as prostitutes, homosexuals and people with multiple partners. Popular media continue to carry reports of people who are deliberately infected by sufferers who are seeking revenge. Researchers have also found that the power of any media report is not embedded solely in the individual message but enters a polluted world.
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