1887

n Mousaion - Towards meeting the information needs of small- and medium-sized enterprises in Acornhoek

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Abstract

In an environment of uncertainty, information has become a potential competitive advantage for enterprises. South African enterprises in metropolitan areas operate in a global market, and must withstand the competitive pressures from other producers and from new alternative technologies and products. Business managers therefore need input of competitive information, and must manage and utilise this information. This article investigates the extent to which small- and medium-sized enterprises make use of business information for sustainable competitive advantage.

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/content/mousaion/20/2/EJC78847
2002-01-01
2016-12-09
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