oa South African Family Practice - Talking about behaviour change : is guiding more effective than directing? : guest editorial

Volume 50, Issue 2
  • ISSN : 2078-6190
  • E-ISSN: 2078-6204



Motivating others to change their behaviour is often not straightforward. People tend to react against well-intentioned efforts to persuade them to change. This common approach to the challenge of patient behaviour change is pragmatic, for sure, but probably not good enough.

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